If you are like me, you may have received an email from TripAdvisor, alerting you that "an unauthorized third party had stolen part of TripAdvisor’s member email list." The text of that email was as follows:
To our travel community:
This past weekend we discovered that an unauthorized third party had stolen part of TripAdvisor’s member email list. We’ve confirmed the source of the vulnerability and shut it down. We’re taking this incident very seriously and are actively pursuing the matter with law enforcement.
How will this affect you? In many cases, it won’t. Only a portion of all member email addresses were taken, and all member passwords remain secure. You may receive some unsolicited emails (spam) as a result of this incident.
The reason we are going directly to you with this news is that we think it’s the right thing to do. As a TripAdvisor member, I would want to know. Unfortunately, this sort of data theft is becoming more common across many industries, and we take it extremely seriously.
I’d also like to reassure you that TripAdvisor does not collect members’ credit card or financial information, and we never sell or rent our member list.
We will continue to take all appropriate measures to keep your personal information secure at TripAdvisor. I sincerely apologize for this incident and appreciate your membership in our travel community.
Co-founder and CEO
We all get these notices from time to time, but this one seems worth highlighting, for the forthright way in which it addresses the issue, without being alarmist, and answers all your questions without resorting to jargon.